Mustaches for Kids, everybody’s favorite mustache-related charity, has officially made its triumphant descent upon the nation’s capital. “Mustaches for Kids,” you ask? Yes. Well, technically money for kids. Sick kids. Money that comes from YOU growing a mustache. (We felt that “Adult Men Growing Mustaches to Raise Money for Sick Children” didn’t have the same punch.) This year, M4K DC will grow Mustaches to raise money for the city’s Children’s National Medical Center. The DC branch joins other M4K outfits across the country, which have raised over $130,000 for children with terminal illnesses since 1999.

After 11 months of conventional shaving habits, we’re hoping to rally upper lips for the District’s first spirited holiday season of Mustache growing and fundraising. (Don’t worry, this will all be over well before Christmas.) The premise is simple: We realize that braving the streets with a fledgling mustache can be every bit as physically and emotionally taxing as training for a marathon or any other pledge-sponsored fundraiser. And so we ask you to do two things: let your upper-lip hairs grow free for one month, and seek donations from friends, family and hecklers for doing so, with all proceeds going to Children’s National Medical Center.

Seriously. We’re not kidding.